Tag Manager is undoubtedly the future of conversion tracking. The days where you put a tag for analytics on every page, had another tag for remarketing lists and a tag for each conversion is gone. No longer do you have to contact the developer for every new or changed tag which was time consuming and ineffective. Tag manager allows you to place one tag on each page of the website and then manage all subsequent tags from a centralised location with debugging features and multiple user access.
If you're not tracking it, you cant improve it. At Pay Per Click Ireland we provide monthly management packages for Google Tag Manager and we also provide consultancy and training if required. Get in touch today for access to expert help with your Tag Manager requirements.