Remarketing involves re-engaging users who have visited a particular section of you website. You have the option of showing carefully created display ads across the google display network, re-marketing to them on Facebook, Twitter, Instagram or LinkedIn. From our experience remarketing always leads to increased sales and usually achieves a very attractive cost per conversion and return on investment.
Regardless of your marketing strategy as a whole, remarketing should play an important role in your marketing mix. Users will often do market research before commiting to a purchase. By being consistent with your message and staying relevant in the customers mind throughout the buying process, you are maximising your chances of success.
Pay Per Click Ireland can develop a remarketing strategy that works for you across Google and all social platforms.