Dublin Academy was growing quickly and becoming one of the best-known grind schools in Stillorgan, South Dublin. Its digital presence, however, was not keeping pace with the company's growth or its position as a major provider in the sector.
We met with Marketing Manager Tom Ritchie and the company owners at their Stillorgan facility. Together, we identified three priority areas: a website that did not reflect the standard of a leading education provider, a non-existent SEO structure and a Google Ads account that lacked transparency and accessible reporting.
We proposed and delivered a complete website rebuild, introduced a focused six-month SEO campaign and launched new Google Ads campaigns with clear reporting. The new campaigns began driving growth quickly and at a cost-effective rate.
Conversion Tracking: We set up and managed Google Tag Manager to capture every important action on the website, giving the team a reliable view of which campaigns and enquiries were producing results.
Remarketing: We created remarketing audiences and used YouTube video campaigns to reconnect with people who had visited the website, keeping Dublin Academy visible throughout the decision-making process.
The campaign supported the rapid expansion of the grind school and the creation of a new full-time Leaving Certificate school. It also established a successful long-term marketing partnership that has continued to deliver results for more than a decade.
“I've worked with Aidan on a couple of occasions and each time he has done a brilliant job. Most recently he has transformed our Adwords account and developed an incredibly effective and cost efficient strategy that is hugely helping our company. I highly recommend using him.”
We help Irish businesses turn websites, Google Ads and search visibility into connected systems designed to generate traffic, enquiries and measurable commercial results.
Healthcare
We replaced the clinic’s Wix setup with a conversion-focused website, launched targeted Google Ads and introduced an SEO strategy supported by detailed conversion tracking.
Local Services
Magic Hands Jimmy had built strong awareness through TikTok but had no dedicated website to capture brand demand. We built the website and optimised Google Maps to convert that attention into measurable search traffic.
E-commerce
We manage targeted Google Search campaigns using profit-based conversion tracking, commercial keyword targeting and ongoing optimisation to focus the advertising budget on profitable sales.
We take your existing marketing system and build an effective strategy to grow your business. Let's get started on your digital upgrade today.
